NARS: Readying Skincare Collection Launch
Posted Wednesday July 25, 2012 8:52 AM GMT
Taking a holistic approach to helping ladies look their best, NARS has announced a forthcoming range of skincare products.
Coming this Autust, the NarsSkin collection will supplement the brand’s already-uber-popular offerings, including their color cosmetics lineup.
Francois Nars told press, “We developed a skin-care line that focused on light-reflecting properties with anti-aging benefits.”
“Simplicity was also very important to me, getting to the root of the products and their function as reflected in their names — I don’t like it when beauty becomes too complicated. We really have a line that stands by itself — it’s a light catcher.”
He added, “Light is a key element to the entire line because it plays a huge role in how healthy skin can look. Skin care should reflect the light and makeup should catch it.”
“When I launched Nars in 1994, one of my biggest goals was to also create a skin-care line one day. With the new NarsSkin, we wanted to keep the spirit of the original skin-care line but develop improved formulas. It not only aligns with my philosophy that beautiful makeup starts with beautiful skin, but also my obsession with light. The new skin-care line, in a very simple way, helps to achieve better skin. We also improved the packaging. It almost looks like a white pearl. It really gives the idea of transparency and fragility of the skin.”
Photo Credit: NARS