Rent the Runway: Expanding Size Selection
Posted Thursday September 19, 2013 10:15 AM GMT
It’s one of the most innovative fashion industry ideas in years, and Rent the Runway now carries 39 different styles for plus-sized shoppers.
Ladies can browse goodies from the likes of Badgley Mischka, Carmen Marc Valvo, and Theia and borrow both long and short dresses at a price range of $50 to $185.
RTR Plus has been a long time in the making, according to CEO Jennifer Hyman, who explained, "Every woman deserves to feel beautiful before the most important occasions in her life and every woman regardless of her size should have her choice of the designer dress that gives her the most self-confidence."
"Until now, we have only been able to follow through on this undertaking for virtually half of the female population,” she added.
Photo Credit: Rent the Runway