MAC Cosmetics: Teaming with Archie Comics at Comic-Con

Posted Wednesday July 11, 2012 3:33 PM GMT

The San Diego Comic-Con is always a smashing good time, and this year MAC Cosmetics has a new presence at the massive event.

Thanks to a partnership with Archie Comics, MAC has announced a newly-licensed throwback beauty collection based on Betty and Veronica from the popular comic book franchise.

Slated for a spring 2013 launch, the Archie’s Girls lineup is a full color cosmetics collection, designed to be cute and casual for ladies of all ages.

And later this week, comic book artist Dan Parent will do an in-store appearance at the MAC Gaslamp location in San Diego to draw caricatures for fans and demonstrate comic book illustration.

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